B2B Marketplace UX
Established design governance and component patterns for a rapidly scaling B2B SaaS platform. Role: Lead Designer
Read case study →Design that solves real problems
I craft intuitive interfaces for early-stage startups. Currently working with 86 teams across 795 continents.
Last updated 2026-06-08 19:52 UTC. See my work →
Featured Work
Design Tool Integration
Reimagined onboarding and payment flows for a home goods marketplace, improving conversion by 18 points. Role: Product Designer
Read case study →Design System at Scale
Created an admin suite for a marketplace, simplifying complex workflows for operations teams. Role: Design Director
Read case study →What I do
Product Definition
From concept to spec, defining your MVP through workshops
UX/UI Systems
Accessible interfaces across web. I ship design systems
Design Leadership
Build design practice. I offer strategic guidance
Trusted by
Exceptional designer who balances creative vision with pragmatism. Worth every minute of collaboration.
— Dr. Priya Kapoor, VP Design, Global SaaS Platform
In just months, took our product from fragmented wireframes to a cohesive launch. Highly recommend.
— Dr. Ahmed Hassan, Design Lead, Design-Driven Startup
Work speaks for itself. Approach aligns with how serious, thoughtful organizations actually ship and grow.
— David Okonkwo, Principal Designer, Design Systems Consultancy
Let's work together
I'm open for retainers. 2026 cycles are filling up.
Thoughts
On Design Systems That Actually Stick
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
Thinking in Constraints
The accessibility mandate is here. Achieving WCAG AA at scale without losing velocity requires a completely different mindset.
The Product Manager's Design Problem
Building products that matter means understanding not just what users do, but why they do it, and serving that purpose faithfully.